Abstract
The challenges faced by minority languages in the contemporary linguistic landscape have been a relevant topic for several years. With global languages claiming an increasing share of speakers, smaller, community-based languages have been neglected in favour of the lingua franca. The paper aims to present several possible ways in which this linguistic exposure can be transformed into a potential boon for language education and maintenance in smaller languages, rather than being a hinderance. These new methods are based on using commonly consumed media as a medium to achieve increased language usage and recognition.
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