Abstract
The influencing factors of the low-carbon consumption behavior of urban residents have become popular. This paper explored the factors of consumers’ low-carbon behavior through a questionnaire survey. Using Hangzhou as a case study city, which yields 786 valid responses, the results indicated that urban consumers generally had a high perception of low-carbon behavior. At the same time, low-carbon cognition and low-carbon intention had a positive impact on residents’ low-carbon behavior. In particular, the level of awareness of global warming adjusted residents’ understanding of low-carbon behavior. From a policy point of view, this research contributes to insights into the promotion of guiding residents’ low-carbon behavior and improving the response to global warming.
Highlights
IntroductionWith the increase in residents’ disposable income, the level of consumers’
In recent years, with the increase in residents’ disposable income, the level of consumers’consumption has been increasing year by year
From a policy point of view, this research contributes to insights into the promotion of guiding residents’ low-carbon behavior and improving the response to global warming
Summary
With the increase in residents’ disposable income, the level of consumers’. Consumption has been increasing year by year. The basic problem is consumerism—the belief that the happiness of the people depends on consumption. Problems caused by high-consumption lifestyles, such as waste of resources, environmental degradation, and global warming, have become prominent [3]. These problems have severely limits on China’s high-quality development [4]. It is China’s current challenge to reach its carbon neutral target before 2060 [5]. In a speech at the United Nations Biodiversity Summit at the end of September
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