Abstract

As a result of China launching its belt and road initiatives, an increasing number of firms are searching for an approach to developing sustainability. In particular, agribusinesses are encountering difficulties exploring decisive practices for sustainable food in a context involving diverse stakeholders. To clarify these differences in expectations between agribusinesses and their stakeholders, this study employs vague sets associated with interpretive structural modelling to develop a framework for agribusinesses and their customers. A comparison of these two frameworks reveals that the government still plays a key role in motivating sustainable food development in terms of establishing the relevant regulations and processes. Moreover, the customer is the final stakeholder that must be taken into account by agribusiness. Both agribusinesses and customers are concerned about health and safety considerations in sustainable food. Further details related to this context are addressed in the present study.

Highlights

  • In recent years, the Chinese government has established several regulations to simultaneously achieve economic growth, reduce environmental impacts and enhance social expectations under its belt and road initiatives

  • Chinese agribusinesses have played an important role by taking responsibility for distributing knowledge, environmental awareness and methods to ensure that the points of origin can fulfil regulations and prevent negative impacts on the environment [3]

  • This study proposes vague interpretive structural modelling (VISM), which integrates vague sets and modelling to develop comparison frameworks

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Summary

Introduction

The Chinese government has established several regulations to simultaneously achieve economic growth, reduce environmental impacts and enhance social expectations under its belt and road initiatives. Chinese agribusinesses have played an important role by taking responsibility for distributing knowledge, environmental awareness and methods to ensure that the points of origin can fulfil regulations and prevent negative impacts on the environment [3]. Agribusinesses are responsible for preventing environmental impacts through their own operational management [4,5]. It requires quality control from field to table to ensure that it simultaneously meets all environmental, social and economic criteria) production becomes a major practice that must balance economic, environmental and social considerations. The field still lacks concern for its stakeholders, which may generate inefficient practices among agribusiness

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