Connections of social responsibility, ethics and sustainability principles in the context of enhancing the organization’s reputation

Regina Andriukaitiene

doi:10.30839/2072-7941.2016.67364

Abstract

The article analyzes the concept of social responsibility; concepts used by Lithuanian scientists areprovided; the content of corporate social responsibility and the main trends defining social responsibility principal provisions in accordance with which the organizations of Global Compact network are functioning. The article analyzes the principles of ethics and sustainability as important components in the context of corporate social responsibility; highlights the connections of following ethics; sustainability and social responsibility principles and the significance in shaping the company's reputation; thereby assuring stakeholders’ (employees; the public) favour for the organization carrying out any economic activities (services; production; trade)

Highlights

Corporate social responsibility is defined as a social commitment to carry out this policy in decision-making and acting in accordance with the values accepted by society [19, 33]
Ethical problems call for a debate on corporate social responsibility weaknesses
According to the scientific research review, the Global Compact statistical analysis, the integration of corporate social responsibility and sustainable development principles into processes occurring in the companies is not as intense as expected

Summary

Introduction

2. To analyze the peculiarities of social responsibility, ethics and organizations‘ sustainability development of individuals and organizations, and at institutional level. The researchers studying the organization‘s social responsibility, usually relate it to the implementation of sustainable development principles in the organization[6,16,17, 25, 32].

Results

Conclusion