Abstract

This study was carried out as a part of the master's thesis at National Research University Higher School of Economics under the supervision of Doctor of Psychological Sciences, Professor V.A. Petrovsky. The aim of the study was to analyze the relationship between personality adaptations and self-presentation on dating sites. In a comparative aspect, the relationship between personality adaptations and self-presentation strategies on dating sites has not been previously studied. Based on the analyzed theoretical and empirical materials, an author's model for studying the relationship between personality adaptations and self-presentation on dating sites was developed, which formed the basis of this study. The study was conducted in several stages and contains qualitative and quantitative analysis. Quantitative analysis was used for statistical processing of the data on the types of personality adaptations obtained using the survey by V. Joines to identify patterns and significant characteristics of self-presentation. Qualitative analysis made it possible to identify significant additional patterns that could not be traced in the framework of quantitative analysis, and to reflect in what words, phrases and in what context the self-presentation of representatives of the most common adaptations on dating sites manifests itself. The respondents were men, aged 25 to 40, living in Moscow and the Moscow region. Tinder, the most popular dating app in Russia, and the fastest growing and developing dating site in Russia VK Dating were chosen as the dating sites. The obtained results are of practical importance and can serve as a basis for further research.

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