Abstract
Abstract Governments of the Asia Pacific are placing greater importance on tourism to help meet economic planning objectives for modernization where beach resorts are an increasingly popular form of tourism development. Earlier beach resorts are being expanded, new sites are being developed and ambitious plans for major integrated beach resorts have been announced. As a result of poor planning, development of beach resorts in the Asia Pacific has, in the past, been characterized by environmental and socioeconomic problems that have detracted from the quality of individual resorts. Should these development patterns continue, the future success of the expansion of beach resort tourism is brought into question. the intent of this research is to highlight issues critical for resort success so that future policy and physical development may be better informed. One beach resort, Batu Feringgi, Penang, Malaysia, which has experienced many problems typical of other beach resorts of the region, is analyzed.
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