Abstract
The final Chap. 10 draws the conclusions of the study: As the changes in the global entertainment landscape unfold, new challenges to Hollywood’s leadership emerge. In the current evolving technological scenario leading to an apparently seamless flow of transnational images, the two trajectories analyzed in the book, the rise of non-scripted entertainment and the new digital entertainment environment, are altering the existing status quo within the sector. The global entertainment industry as a whole, and Hollywood in particular, are at a crossroads at the end of the first decade of the twenty-first century.KeywordsEconomic DownturnEconomic RecessionRevenue StreamEntertainment IndustrySustainable InnovationThese keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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