Abstract

In today’s hypercompetitive and glocalized marketplace, firms need to systematically leverage and arbitrage strategic knowledge to create sustainable entrepreneurship and robust competitiveness (E. G. Carayannis 2008, 2009). The nature and dynamics of choice evolve with time, driven both by intrinsic and extrinsic factors. In this context, co-opetition, coevolution, and co-specialization events and processes, as well as strategic knowledge arbitrage and serendipity (SKARSETM) (E. G. Carayannis 2008) “conspire” to continually recast and reshape the landscape within which choices are made.

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