Comprehensive Evaluation of Technological Innovation Ability of Cultural Industry in Chongqing

Abstract

Scientific and technological innovation of cultural industry is the core concept of cultural industry development under the new normal of China's economy. This paper takes Chongqing cultural industry's scientific and technological innovation ability as the research object, and constructs the evaluation index system of Chongqing cultural industry's scientific and technological innovation ability from two aspects of scientific and technological innovation input and scientific and technological innovation output on the basis of previous studies. By using the factor analysis method, the cultural industry technological innovation ability of Chongqing is compared with that of 23 provinces and cities in China. Through the empirical analysis, it is found that the cultural industry technological innovation ability of Chongqing is above the medium level in China. Based on this, this paper puts forward some promotion strategies, such as strengthening the cultivation and introduction of cultural and scientific talents, increasing the investment in cultural industry scientific and technological innovation, improving the conversion rate of scientific and technological achievements, and improving the degree of opening of scientific and technological innovation, so as to promote the high-quality development of cultural industry in Chongqing and enhance the competitiveness of cultural industry in Chongqing.