Abstract
Complementary and alternative medicine (CAM) is an umbrella term used to denote a group of diverse medical modalities, practices, and products that are not generally considered to be part of conventional biomedicine in Western countries. Women are more likely than men to use, practice, and study CAM. Women were also found to be more actively involved in mindfulness practices such as meditation, guided imagery, and deep breathing for relaxation, and to have greater affinity for New Age and holistic spirituality. Several explanations that have been suggested are presented. While CAM and holistic spirituality offer a broad alternative that extends beyond the medicine of the body, analysis suggests that a gendered alternative vision is realized only to a limited extent. Moreover, the empowering impact of CAM is restricted mostly to women who enjoy a high income and a high level of education.
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