Abstract

The processes of global digitalization of society have significantly affected the key sector of the economy – retail trade. In the digital economy, the key factor in the production of services, including trade, is a specific form of highly skilled labor. And the result of applying special knowledge and skills is information. The pandemic period confirmed the need to switch to new formats of work and customer service, especially in non-food stores. The research aims to analyze the conditions and prerequisites for the development of the Russian digital economy, the nature of the transformation of the retail sector and the spread of new formats of commerce, the search for new solutions and strategies for development in the new retail space and determination of the necessary competencies. We used general scientific, systematic, structural-analytical and statistical methods that allow us to study the main directions of changes in the quality of organization and management of trade space in the digital economy. This research is based on concepts that more or less reflect the vision of the future of the retail space and the new competencies associated with this process.

Full Text
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