Comparative Analysis of International Environmental Communication Practices of DPRK and ROK in the Perspective of Framing Theory

Abstract

Since the disclosure of the plan in 2021, the incident of Japan's Fukushima nuclear wastewater discharge into the sea has been strongly concerned by the international community, especially by the neighboring Asia-Pacific countries, and it has been intensifying in recent years, and it has triggered the world's public opinion once again before the official discharge of the plan in the summer of 2023. The media industry's coverage of this issue needs to consider the cross-cutting fields of environmental, health, and international communication, making it a good case for academic research. Meanwhile, the Democratic People's Republic of Korea (DPRK) the and Republic of Korea (ROK), which are located on the Korean Peninsula and have been greatly affected by the incident, have similar linguistic, cultural, and historical backgrounds, but the existing literature has not provided satisfactory comparative studies on the media industries of the two countries, especially on the mainstream media. In this regard, under the guidance of the framework of high and low levels, this paper selects the relevant reports of the Korean Central News Agency (KCNA) and the Korea JoongAng Daily (KJD) from June to July 2023, conducts content analysis and text analysis, reveals the main points of characteristics, similarities and differences, and provides an operational basis for the establishment of a diversified international communication system.