Abstract

AbstractThis chapter examines community-based tourism (CBT) as a tool for sustainable tourism development. It is argued that social capital is the main catalyst of community participation, a factor which is vital in CBT. Trust, norms, and networks are the main components of social capital considered in this study. The researchers used a qualitative approach to gather data in Ugong Rock Adventures, a successful CBT site in the Philippines. This tourist attraction offers activities such as caving, spelunking, and zip-lining. Key stakeholders of Ugong Rock Adventures, located in Barangay Tagabinet in Puerto Princesa City, Palawan, were interviewed. Consequently, this study employed thematic analysis to reveal the emerging themes from the interviews. Results showed that Ugong Rock Adventures’ CBT has a strong presence of social capital. This study contributes to existing knowledge that integrates tourism with social capital in the Philippines. This study recognises the need to strengthen the community’s social capital for its development.KeywordsCommunity-based tourismSocial capitalCommunity participationSustainable tourismPhilippines

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