Abstract
Searching for the right information over the Web is not straight-forward. In the era of high speed internet, high capacity networks, and interactive Web applications, it has become even easier for the users to publish data online. A huge amount of data is published over the internet; every data is in the form of web pages, news, blogs and other material, etc. Similarly, for search engines like Google and Yahoo, it becomes rather hard to find out the right information, i.e., as per user’s preferences; search results for same query differ in priority for different users. In this paper, we proposed a way to prioritize search results of search engines like Google, based on the personal interests and context of users. In order to find out personal interest and context, we follow a unique approach of (1) finding out activities of a user of his/her social-network, (2) finding out what information does the social networks (i.e., friends and community) provide to the user. Based on this information, we have developed a methodology that takes into account the information about social networks and prioritize search results from Web search engine.
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