Communicative management in present-day university

Olga Petryshyna,Mariya Boyko,V Hamaniuk,Y Shramko,S Semerikov

doi:10.1051/shsconf/202110402012

Abstract

In modern academic community not only communication management plays a great role. Monitoring of expectations, awareness of communicative needs, the course and results of communicative interaction, barriers hindering rational managerial decisions are also of large importance. Everything done by participants of the learning process to solve strategic and tactical tasks of a university development requires an effective exchange of information. The main prerequisite for the effective business communication is the understanding that the possibility to achieve the goals of interaction increases if it is properly organized, if an atmosphere of mutual understanding, trust and cooperation is created. In present-day conditions, university managers must have communicative, managerial competencies, knowledge of communication theory and applied approaches to the process of its implementation. Mastering the skills of communicative influence contributes to the formation of a positive image of an institution and helps to achieve educational goals. While monitoring communicative management at Ternopil Volodymyr Hnatiuk National Pedagogical University, we have revealed the students’ deep understanding of its essence, opportunities, mechanisms, and practice of implementation in the academic community. Communicative management resources provide effective management decisions and create a comfortable academic setting to meet the needs of all participants in the learning process.

Highlights

Communication is one of the prerequisites for successful management of a modern university, the process of continuous exchange of information, the mechanism of effective decision-making and communication between the subjects of internal and external settings
The purpose of the article is to demonstrate the essence of communicative management, to substantiate the peculiarities of its development in the academic setting as well as to describe on the basis of practical research the modern vision of participants of the educational process the dynamics and prospects of communicative management in a present-day university
According to the results of the research, students strive for constructive communication due to their active communicative position and awareness of responsibility. The purpose of this communication lies in joint activities of all participants of the learning process to solve current issues of every university and higher education in general

Summary

Introduction

Communication is one of the prerequisites for successful management of a modern university, the process of continuous exchange of information, the mechanism of effective decision-making and communication between the subjects of internal and external settings. The role of communicative management in the academic setting lies in the interaction of all participants in the learning process, information being the main resource and communication its technology. The essence of communicative management in the learning setting lies in implementing a purposeful, reasonable and informative influence of the subject on the object, making management decisions, mastering quality methods and tools [1]. The relevance of the study subjects to the need to justify the importance and pragmatic role of communication in management processes, rational decision-making, establishing a productive balance in the present-day academic setting.

Objectives

Conclusion