Abstract
The article focuses on the processes of the founding of German Communication Studies as social science from the 1960s to the 1980s. At the beginning of the 1960s, German “Publizistikwissenschaft”; was a discipline on the edge. It suffered from an acute lack of academic staff as well as methodological and theoretical innovations. Therefore, the discipline was no longer supported by German higher education politics. The eventual rescue of the discipline came from outside. The extension of the cognitive identity of “Publizistikwissenschaft”; towards empirical socio-scientific communication studies was initiated by career changers and outsiders with more awareness for the need of modern social sciences. In the 1960s, Fritz Eberhard, Gerhard Maletzke, Elisabeth Noelle-Neumann, Henk Prakke, Otto B. Roegele and others initiated a debate about the redefinition of the discipline’s subject, including empirical methods and sociological theories. Thus, they induced an empirical turn of the discipline and prepared the institutionalization of the socio-scientific paradigm in German Communication Studies in the 1970s and 1980s.
Highlights
O artigo foca nos processos fundadores dos estudos de comunicação alemães como ramo da ciência social no período que vai dos anos 1960 aos 1980
E. e Sanko, C. - Communication Studies as Social Science. This overview represents a sequel of Stefanie Averbeck-Lietz‘s (2014) article [published in this journal] on the history of German Communication Studies that examined the origins of the discipline and its development until the late 1950s
Academic debates and controversies on the so-called socio-scientific turn and the development and institutionalization of the socio-scientific paradigm in German Communication Studies create the core of this work
Summary
O artigo foca nos processos fundadores dos estudos de comunicação alemães como ramo da ciência social no período que vai dos anos 1960 aos 1980. On the basis of a synopsis of available historical research on the discipline the article outlines four significant stages of the disciplinary change from “Publizistikwissenschaft“ to communication studies as social science until the end of the 1980s: (1) the field‘s political point of departure at the beginning of the 1960s, (2) the empirical socio-scientific turn, (3) the dislimitation of communication studies and (4) the consolidation of the discipline‘s cognitive and social identity.
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