Abstract
Public understanding regarding money laundering and terrorism financing in Indonesia is still relatively low, as shown by the unsatisfactory result in the public perception index measurement. Pusat Pelaporan dan Analisis Transaksi Keu-angan (PPATK), as the related government agency in charge of this issue, should evaluate the socialization activities. This research aimed to rank the Information Technology (IT)-based communication media in PPATK as an evaluation to improve the socialization quality. The AISDALSLove model was chosen as ranking criteria with data collection using a quantitative approach through questionnaires. It performed a purposive sampling technique on 31 respondents from PPATK and the public. The data was then processed with the AHP approach combined with COPRAS. The analysis results showed that the website is in the first rank, followed by Facebook, Instagram, and Twitter. These results also showed that Attention and Interest are the categories that influence most in media choosing. The results of this study became an evaluation for PPATK’s public relations in improving its socialization so that it is not only focused on social media.
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