Communication Competency and Positive Communication Among Women in Bihar, India: A Case Study of Heifer International’s Community Development Efforts

Abstract

ABSTRACT Nonprofit humanitarian organizations work to alleviate poverty and are evaluated in part on their effectiveness in doing so. One such organization is Heifer International, a global humanitarian nonprofit whose mission is to “end hunger and poverty while caring for the Earth.” In this study, we assessed the impact of Heifer International’s Values-Based Holistic Community Development approach on beneficiaries’ interpersonal communication competency and positive communication behaviors. The article offers a cross-sectional study of 815 women in Bihar India across four-time periods: baseline, 6 months, 12 months, and 24 months. Compared to baseline, participants reported higher levels of positive communication behaviors and interpersonal communication competence across 6, 12, and 24 months. Implications of these findings for future research are offered.