Abstract

Distinguishes between communication apprehension (CA), the fear of actually communicating, and communication development, the ability to maintain and improve performance as a communicator. Indicates that CA needs to be addressed before progress can be made in developing the communication skills of graduates to which employers attach considerable importance. Reports the results of a study comparing levels of CA amongst business and accounting students in the UK and Spain, which confirm the high levels of CA found in North American students but also indicate differences which may be due to cultural and other factors. Considers implications of findings for curriculum design and staff development.

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.