Abstract
ABSTRACT Due to mental illness stigma, veterans experiencing posttraumatic stress (PTS) may attempt to cope without seeking professional treatment. This can lead to detrimental consequences, including substance abuse, depression, and suicide. In an attempt to learn more about the stigma surrounding military-related PTS, this study used interviews to explore how veterans with PTS describe stigma communication in two different contexts: within the military organization and from members of society. All four of Smith’s (2007) model of stigma communication content cues (labels, marks, personal responsibility, and social peril) were present when veterans described military stigma about veterans experiencing PTS. Three content cues (labels, marks, and social peril) were present when veterans described public stigma surrounding veterans experiencing PTS. Theoretically, this study presents unique experiences related to how stigma is communicated about individuals experiencing an invisible illness, or what Goffman (1963) describes as “discreditable” individuals. Practically, the results can aid in developing destigmatizing campaigns and interventions.
Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
