Abstract

Citation (2012), "Commercial Diplomacy and International Business: A Conceptual and Empirical Exploration", Ruël, H. (Ed.) Commercial Diplomacy and International Business: A Conceptual and Empirical Exploration (Advanced Series in Management, Vol. 9), Emerald Group Publishing Limited, Bingley, p. iii. https://doi.org/10.1108/S1877-6361(2012)0000009016 Publisher: Emerald Group Publishing Limited Copyright © 2012, Emerald Group Publishing Limited Book Chapters Commercial Diplomacy and International Business: A Conceptual and Empirical Exploration Advanced Series in Management Commercial Diplomacy and International Business: A Conceptual and Empirical Exploration Copyright Page Dedication List of Contributors Acknowledgments Introduction: Commercial Diplomacy and International Business: Merging International Business and International Relations Chapter 1 Research on Commercial Diplomacy: A Review and Implications Chapter 2 Commercial Diplomats as Corporate Entrepreneurs: An Institutional Perspective Chapter 3 The Value of Commercial Diplomacy from an International Entrepreneurs Perspective Chapter 4 The Effectiveness of Commercial Diplomacy: A Survey Among Embassies and Consulates Chapter 5 Measuring Export Support Performance Chapter 6 The Commercial Diplomat in Interaction with International Business: Results of an Empirical Study Chapter 7 Competitors or Collaborators: A Comparison of Commercial Diplomacy Policies and Practices of EU Member States Chapter 8 Entering the United States Federal Procurement Market: Success Factors and Barriers for Foreign Firms Chapter 9 Lobbying of Commercial Diplomats: Institutional Setting as a Determining Factor

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