Abstract
Fifty years after the original 1964 US Surgeon General's Report on Smoking and Health three paths can lead the world to largely eliminating tobacco use altogether: (i) expand current practices for demand reduction, (ii) make use of current legislators to build programs into the future, and (iii) think out of the box with new ideas, such as reducing nicotine in cigarettes to non-addictive levels. It is possible to believe that tobacco use can be eliminated before the 100th anniversary.
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