Abstract
The present study aims to recognize the commensality phenomena and the role of empathy in emerging ethical food consumption behavior at a social level. The study applied qualitative research using an ethnographic method to construct situational and emotional factors of commensality as food consumption behavior in the social meal context. Finding demonstrates that social context influence eating behavior of individual through empathy. It explores a segmented social practice concerning a different viewpoint of food consumption and preference. It is a more theoretical contribution to the sociology of food as a social practice. Additionally, we define responsive eating behavior in conjunction with belief matching.
Highlights
Food has a social symbolic meaning and identity; it brings value to the culture
Could convivial commensality and empathy tendencies toward ethical consumption behaviour? Empathy meditation shows to reduce the hedonic consumption of foods (Alberts et al, 2012) and decrease rigid thinking patterns (Greenberg et al, 2012)
The study navigates the relevant research gap, and drowning theories concerning the relationship between commensality, responsible food consumption behaviour, the role of empathy
Summary
Food has a social symbolic meaning and identity; it brings value to the culture. It has a role in a business deal, discussion, and information exchange in some societies and has considerable spiritual benefits. The food we consume, for the majority, is driven by hedonic that have overwhelming consequences, for our relation alert to changing our knowledge of food consumption and filter into the mainstream Along with these non-sensory qualities, social health benefits are still considered to play a critical role in consumer choices for organic food (Hansen, et al, 2018). The study navigates the relevant research gap, and drowning theories concerning the relationship between commensality, responsible food consumption behaviour, the role of empathy. The paper draws on the ideas of the work of cultural symbols and social practices It explores the situational and emotional concerns of the commensality of having an impact on responsible eating behaviour. Thereby, we endeavour to drown the emotional and situational factors that link with other consumption-related responses
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