Abstract

Useful lessons can be drawn from realist evaluation and appreciative inquiry for the evaluation of tourism interventions in complex contexts. We combine the strengths of these two approaches to design a participatory learning-focused evaluation with an emphasis on co-created intervention improvement. We apply this proposed ‘Realist Appreciative Evaluation’ on a government-led intervention aimed at supporting tourism firms to improve their sustainability practices. While realist evaluation introduces causal thinking within a framework of contexts-mechanisms-outcomes, appreciative inquiry enables participants to be solution-oriented. The study shows how evaluation can constitute a constructive, dynamic learning process for participants, rather than something to fear. Our methodology promotes collaboration and real-time change, within the rigorous theory-based realist evaluation approach, to improve the evaluation of tourism interventions.

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