Abstract

The presented study examines human capital and methods of its assessment at the micro-level of the economic system, in the activities of trading enterprises.Aim. The study aims to substantiate a methodological approach to the assessment and prediction of the human capital of a trading enterprise using the concept of enterprise value management.Tasks. The authors determine the importance of human capital for the efficiency of managing a trading enterprise, explore the essence of human capital and specific aspects of its analysis at the micro-level of the economic system, and propose a combined method for assessing and predicting human capital indicators at an enterprise.Methods. This study uses the methods of institutional and structural analysis, assessment of investment projects, systems analysis, enterprise value management, and specific methods of human capital research.Results. The study provides a detailed description of human capital with allowance for the specific aspects of its manifestation at the micro-level of the economic system and industry-specific features of trade; examines the methods of and approaches to the assessment of efficiency of investments in human capital, also taking into account industry-specific features; proposes a combined method for human capital assessment at a trading enterprise based on a combination of CIV and MVAIC methods and a criterion for the assessment of efficiency of investments in human capital based on the relationship between the value of investment and human capital growth during the reporting period.Conclusions. A new method for assessing and predicting the human capital of trading enterprises is proposed. It is harmonized with a value-based approach to management and can be integrated into the management systems of trading enterprises.

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