Abstract

Objective. The purpose of the article is a critical analysis of the main approaches to collective intelligence as a priority for ensuring the innovative development of enterprises and the proposals development in the context of its effective use. Methodology. The development of a theoretical and methodological approach to the study of collective intelligence should be based on the business structures practical activity, the theory of collective intelligence phenomenon of individuals and their development in innovative activities; theories of organizational and competitive advantages; motivation, creativity and innovation. General and special methods are used: dialectical cognition; deductions and inductions; generalization and scientific abstraction; synergies; morphological analysis; competence, dialectical and synergistic approaches. Results. A scientific position has been created regarding the collective intelligence effective use as a priority for ensuring the innovative development of enterprises. An analysis of collective intelligence status essence and subject, the causes, mechanisms and consequences of its formation was carried out. It is shown that in contrast to the technocratic approach, which mixes collective intelligence with concepts of artificial intelligence, neural networks, big data, etc., it can be understood from a humanistic perspective as an integral set of human consciousnesses. A new understanding of the essence of the category “collective intelligence” is proposed. The issue of collective intelligence integration with computer systems and technologies framing is considered. The author emphasizes people-centeredness, which plays an important role in the intellectual and innovative activity of economic entities. The scientific novelty. The methodological foundation of collective intelligence nature is developed. The conceptual approach to the application of collective intelligence in order to ensure the innovative development of enterprises is substantiated. Measures for the development of collective intelligence are proposed, which gives the research practical value. Practical significance of the obtained results. The results of theoretical developments and practical recommendations of the author can be used to ensure the innovative development of enterprises due to the development of enterprises collective intelligence and their network associations.

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