Abstract

This article discuss how collaborative economy can contribute to the production and knowledge dissemination for the society, in which refers to practice rescue, values and aspects linked to the solidarity and collectivity, such as confrontation of problems connected to cyclical questions of marketplace economy and environmental crisis. For that, it will be addressed the concepts of sharing economy, social capital and the economy platforming as a business model. In this bulge, it will be described the project of a donation app that will be implemented in a locality, aiming to integrate people, strengthen ties and, then, agglutinate social capital. The work goal is to address the sharing economy as a way to conduct a transition dynamic of the present traditional economy, for a model that is not an inequality reproduction and less hostile to the natural resources. Our question is: does the sharing economy show attributes capable of promoting the formation of the social capital and environmental sustainability, and so help cognitively in the social transformation? Our theoretical basis, between the various references to this research, it will be in Pierre Bourdieu, for someone who the social capital can be treated as a sum of the values generated by the connections between the internal and external members in a social media. The work is a social search, with a qualitative approach, descriptive-interpretative of bibliographic procedure.

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