Abstract
Over the last years, Corporate Social Responsibility (CSR) has become an important component of business activities for many companies in the world. Much attention has been devoted considering also supply chain perspective. Multinational corporations are not only responsible for sound environmental and social practices within their own premises, but increasingly also for sustainable performance of their suppliers, and ultimately for the entire supply chain which they lead as channel leaders. That is why, large buyers have recently come under pressure to increase monitoring of suppliers' behaviours to bolster CSR compliance. This paper aims to present a conceptual framework for analyzing the Sustainable Procurement practices in global supply chains. An important aspect of implementing such supply chain CSR initiatives involves achieving supplier compliance. It also seeks to demonstrate how a specific consortium of Large European Telecommunications Companies, implements and manages together CSR practices, integrating social and environmental aspects at its suppliers based in Asia. This cooperation is an opportunity for members to collectively work on issues of common concern to find industry-wide solutions, aimed at jointly auditing suppliers in developing countries on sustainable sourcing. The information collected and conclusions reached offer strategies for advancing CSR beyond the superficial and often ineffectual 'code of conduct' stage.
Highlights
Corporate Social Responsibility (CSR) has become an important component of business activities for many companies in the world considering supply chain perspective
The aim of this research is to provide an overview of CSR practices in global sourcing evidencing the supply chain collaboration for the traditional direction, buyer - suppliers, and the new collaboration between buyers
In order to get the less enthusiastic suppliers to take requests for environmental and social improvement seriously concerned buyers are working together in Asia to boost their collective leverage (Plambeck et al 2012). Some global brands, such as Nike, GAP, Adidas, are often under intense pressure groups working for responsible supply chain management and they are working together on implementation of CSR principle in their supply chains activities (Amaeshi et al 2009)
Summary
Corporate Social Responsibility (CSR) has become an important component of business activities for many companies in the world considering supply chain perspective In order to get the less enthusiastic suppliers to take requests for environmental and social improvement seriously concerned buyers are working together in Asia to boost their collective leverage (Plambeck et al 2012) Some global brands, such as Nike, GAP, Adidas, are often under intense pressure groups working for responsible supply chain management and they are working together on implementation of CSR principle in their supply chains activities (Amaeshi et al 2009). The experience of having different auditors simultaneously looking carefully a factory records can be intimidating for suppliers (Plambeck et al 2012) As a result, it pays to start off brand collaboration slowly to let suppliers get accustomed to it and see its benefits. We present a particular example, unique for the collaboration between buyers in the global sustainable supply chain practices within the telecommunication industry. JAC members share resources and best practices to develop long term CSR implementation in the different tiers of the ICT Supply Chain at international level
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