Abstract
Reactions to the O. J. Simpson verdict were analyzed using the Cognitive‐Affective Processing System (CAPS) model. Content analyses of participants' open‐ended reactions to the verdict revealed that differences in the accessibility of cognitive‐affective units and their subsequent activation pathways characterized respondents' reactions, but participants' race appeared to have no direct effect. The results were used to construct cognitive‐affective domain maps that underlay elated, dismayed, and ambivalent reactions. By promoting a deeper understanding and appreciation of reactions to the verdict, we believe the domain maps facilitate overcoming the widespread tendency to attribute the cause of divergent reactions to an individual's race. The results have implications for the understanding of cultural differences.
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