Abstract

This paper investigates the advantages of using systems thinking in the analysis of coffee processing by developing an exploratory causal loop model. The causal loop model was established in workshops with participants who are experts in the coffee processing industry. This model is intended to equip managers with sufficient knowledge and understanding of strategic management in green coffee processing in order to increase the quality of their coffee beans. The causal loop model also allowed the identification of potential leverage points where systemic interventions will be most effective to increase the quality of green coffee beans.

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