Abstract

Part 1: Introduction 1.Common Grounds of Coffee and Tourism - Lee JolliffePart 2: Coffee Culture and Tourism Contexts 2.Coffee Servicescapes: the design of cafe culture in New Zealand - C. Michael Hall, Janna Tipler, Rochelle Reddy and Karina Rowling 3.Cafe Culture and Conversation: Tourism and Urban(e) Experiences in Wellington, New Zealand - Adam Weaver 4.From the World Coffee Conference to the Local Cafe: coffee events large and small - Leanne White 5.Coffee-House Culture and Tourism in Cyprus: a traditionalized experience - Evi Eftychiou and Nicos PhilippouPart 3: Coffee Destination Experiences 6.Coffee In Vietnam: International Tourist Experiences - Lee Jolliffe, Karen Kwan, and Giang Khong Yen 7.Coffee Culture, Heritage and Destination Image: Melbourne and the Italian model - Warwick Frost, Keir Reeves, Fiona Wheeler and Jennifer Laing 8.Coffee and Coffee Tourism in Kona Hawai'i - Surviving in the Niche - Charles Johnston 9.Serendipitous Coffee Experiences in Papua New Guinea - Wendy S. ShawPart 4: Responsible Coffee Tourism and Cultural Change 10.Blending Coffee and Fair Trade Tourism - Michael Hall 11.Canada's Just Us! Coffee Roasters Co-operative Coffee Tour Venture - Nancy Chesworth 12.Beyond Fair Trade - enhancing the livelihoods of coffee farmers in Tanzania - Harold Goodwin and Harro Boekhold 13.La Ruta del Cafe and Los Santos Coffee Tourism: A Central America Project to Develop Coffee-Related Tourism to Augment Coffee Families' Incomes - Bob Harvey and Diane Kelsay Part 5: Conclusion 14.Coffee and Tourism Research Directions - Lee Jolliffe

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