Coffee and the moral order: Ethiopian Jews and Pentecostals against culture

Abstract

For Ethiopian Jews and (formerly Jewish) Pentecostals in Israel, coffee (buna) is more than just a stimulant, a cultural symbol, or even a social lubricant. It is a material medium for disputes about the limitations of moral agency, the experience of kin relations that have been broken or restructured, and the eruption of dangerous—but also healing—potencies in the social world. Buna consumption has become a focal point for at least three different forms of moral compulsion (physical addiction; zar, or spirit, affliction; and kinship obligations) that are experienced as isomorphic with “culture” and from which freedom is sought. The decision to drink or to refrain from drinking buna has therefore emerged as a fulcrum of moral experience around which different Ethiopian groups in Israel negotiate the limits of “culture” and the quest for an elusive moral freedom. [African Pentecostalism, Ethiopian Jews, existential anthropology, moral experience, religious conversion, culture theory, freedom]