Abstract

This article is critical of a series of works on Chinese soft power which have garnered much attention in recent years. These works typically portray Chinese soft power, characterised by its disregard for Western models of development that propagate ‘democratic governance’, as a latent threat to global order. The article argues that such claims are premature, and to date there is little evidence of a systematic attempt by the Chinese to propagate a ‘Beijing model’ of autocratic development. These claims are substantiated by analysing China's participation in United Nations peacekeeping operations in Africa, which are characterised by mandates aimed at transforming war-torn states into liberal democracies. I suggest that China's participation in these operations is a crucial component of its ‘charm offensive’ aimed at the West, and designed to allay fears of a ‘China Threat’. The article argues that Chinese understandings of soft power are diverse and directed at multiple audiences. The tendency to ‘look for potential threats’ in many Western policy-informed works, however, ignores the multifaceted nature and diverse views on Chinese soft power, and clouds our ability to understand this new phenomenon in Chinese foreign policy.

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