China’s cultural future: from soft power to comprehensive national power

Abstract

The Hu Jintao administration used the ‘four‐in‐one’ wording for the overall arrangement of development in China, that is, economic development, political development, cultural development and social development. The term ‘soft power’ was adopted to conceptualise the cultural development dimension. This paper used a tripartite taxonomy to examine Chinese approaches to soft power, as ‘resources’, as ‘strategies’ and as ‘outcomes’. Soft power in China was mainly used in a domestic policy context to mean cultural resources to be amassed and accumulated. Soft power could be measured as part of its comprehensive national power and compared with the hierarchical status of other nation states. Soft power as strategies meant using power softly in seeking normal economic and political advantages abroad. Soft power as outcomes meant the rise of China and its cultural renaissance.