Abstract

Sharing economy is a new kind of economy that allows users to share human or physical resources that they are able to supply with people who are interested in that resource. This new kind of economy has become very popular in the last few years with systems such as Airbnb, Uber, TaskRabbit among others. In this paper we present a quantitative analysis of quality aspects of different trust indicators rated by Airbnb users, one of the currently most notable sharing economy platforms. Based on public data collected from Airbnb, covering more than 220,602 hosts, we have analyzed six qualitative aspects related to trust in different regions of the world. Our results show that the quality aspects vary significantly from region to region. We have also assessed the relative importance of each quality aspect (e.g., value, accuracy, cleanliness, check-in, communication and location) for user satisfaction, finding that value is the most important quality aspect in most regions for user satisfaction.

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