Abstract
This chapter presents results from a research project concerning the adjustments of Japan's automobile industry to the ageing society. Elderly people cause more accidents on the few kilometres they drive, and both injury and fatality rates increase dramatically with advanced age. The Fitness to drive is understood as the ability to drive a vehicle safely. Even though restricted eyesight is one of the major constrictions, the solution is not necessarily to enlarge the instruments on the dashboard, but rather to create instruments providing clear contrast, easily readable numbers, and a clear-cut structure. All Japanese carmakers are developing and bringing to market cars that are suitable for elderly drivers, without necessarily marketing them as vehicles for the silver generation. The segment of welfare vehicles, aiming at elderly people, is especially strong, focusing on restricted driving abilities. Keywords: ageing society; elderly drivers; Japan's automobile industry; Japanese carmakers
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
