Abstract
The aim of this chapter is to present a dynamic perspective of formal scholarly communication through publications by conducting a bibliometric analysis based on cocitation and bibliographic coupling techniques. As such, this study examines how scholarly research in the creativity field has evolved from 1950 to 2016. The cocitation analysis is combined with network visualization by using the most cited articles in different periods portraying the patterns of development of the creativity field based on the ISI Web of Science database. We therefore outline the key articles, authors, and theoretical influxes into the creativity field, and further interpret them using the framework of “invisible colleges.” We complement this analysis of the historical development of the creativity research with the portrayal of the current state of the art of the creativity field based on bibliographic coupling, additionally comparing it to the current developments in its subfield of individual creativity. Based on this analysis, the chapter ends with specific suggestions for further research that could drive this field further.
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