Abstract
Geiska Baker is the author of this edited transcription of Dr. Sandra Rosenbloom’s presentation at the CRP Department on May 11, 2006. Dr. Rosenbloom thesis is that transportation planning must meet different needs from different users, and be able to respond to market segmentation. She discussed the importance of identifying the travel patterns of older women in planning for an aging population and presented research information from the US and Great Britain
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