Abstract

The present study employed a pre-post, two-group design to evaluate the effects of an educational/community-based retailer intervention on retailer knowledge, attitudes, and behaviors related to tobacco sales to minors. In addition, the association between retailer behavior change and knowledge/attitude change was investigated. Results showed positive pre-post changes in intervention retailers' knowledge and behavior, and moderate shifts in attitudes. However, the association between behavior change and changes in knowledge and attitudes was minimal. Results are discussed in terms of other possible mechanisms that may have contributed to the increased effort among retailers to restrict tobacco sales to minors in their communities.

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