Abstract

This chapter first presents a brief history of the practical and theoretical construction of communication policy claims in Latin America via an overview of the political economy of communication (PEC) perspective. At the same time, the chapter recalls the main objectives of Van Cuilenburg and McQuail (Media policy paradigm shifts: Towards a new communications policy paradigm. European Journal of Communication, 18(2), 181–207, 2003) that were proposed in the third paradigm of communication policies as well as in the national communication policies proposed in the 1970s by Latin American scholars. Second, the different media reform tendencies in the region and the irruption of global platforms as mediators of news and cultural content are highlighted. Third, the challenges and final remarks are presented regarding media policy and governance perspectives in Latin America. Thus, this chapter highlights the benefits of using the PEC perspective to study media governance practices and processes in the region.

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