Abstract
First, let me begin by stating that I see nothing inherently evil in the private sector, nor anything inherently wrong about partnership with the private sector. After all, the private sector grows my food, builds my house, creates employment and in a myriad of ways meets our basic and no-so-basic needs. However, I do believe that there are some very difficult challenges to face in developing partnerships for health promotion with the private sector, as detailed below.
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