Abstract
The article deals with the essence of the case method, its purposes and objectives, the place and importance of the method in the creative potential development of the managers of vocational institutions, the characteristics of the case method, its principles, its structure, its influence on the formation of the quality characteristics of the specialist; the technology of preparing the case and the specifics of its application in the training of the heads of vocational institutions in the system of postgraduate pedagogical education have been introduced.Key words: case method, analysis, situation, innovation, creativity; creative activity.
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