Case Based Reasoning Expert System Identification of Top Brand Merchant Online Food PT. Solusi Transportasi Indonesia

Abstract

PT. Solusi Transportasi Indonesia or what we know better as grab, at this time not only engaged in people delivery services, but also other features, one of which is grabfood. Grabfood cooperates with the best restaurants we call merchants in the Greater Jakarta area, Medan, Surabaya, Bandung, Bali, Makassar, Palembang, and several other cities in Indonesia. Grabfood uses 2 payment methods, cash and non-cash. To achieve this goal of developing grabfood services, periodic identification of merchants who are top brands is carried out in order to provide services and increase customer satisfaction. Several things can be done due to the rapid development of technology and information, one of the things that can be done is to identify the Top Brand. One of the easy ways to identify it is to use an expert system. This expert system was created to be used by companies in identifying Top Brand Merchant. Data collection techniques were carried out by conducting interviews with related companies and browsing the internet. The inference method used in the development of this expert system is the case base reasoning method, which is a method that draws conclusions from new cases based on old cases and provides solutions to new cases based on old cases that have the highest similarity value. Cases that commonly occur and are encountered can be used as a reference to identify Top Brand Merchant when there are new cases. The use of cases that have occurred previously or old cases is generally known as case-based reasoning (CBR). This study discusses an expert system to identify Top Brand Merchant using CBR reasoning method with nearest neighbor similarity measurement method. Keywords: Expert System, Case Base Reasoning, Neighbor Similarity, Top Brand Merchant