Abstract

The study aimed to explore the extent to which employees’ organisational commitment and career adaptability predicted employee retention factors in the South African retail sector; taking employee demographics into account. A sample of 224 early to mid-career permanent retail employees participated in the study (single = 51.3%; female = 53.1%; mixed-race = 50.9%). The participants responded to surveys on their organisational commitment, career adaptability, and retention factors. A stepwise regression analysis was computed to predict employee retention factors from their organisational commitment and career adaptability. Results suggested the organisational commitment and career adaptability to explain 16% of the variance in employee retention factors. Of the organisation commitment factors, affective commitment was the most predictive of employee retention; followed by normative commitment. The career adaptability factor of curiosity predicted work-life balance. Talent retention in the retail sector appears to be explained by organisational commitment factors relatively more so than by career adaptability factors.

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