Abstract

Many automotive insurance providers are looking to improve their service for their customers, businesses are starting to adapt and implement various methods of analysing data for performance, as a result giving better service for their customers from a better understanding of their needs. The main focus of this project therefore is targeted at automotive insurance providers looking to implement this into their business, the project would also be beneficial to stakeholders. We propose a system built using MERN tech Stack for a better customers experience, by suggesting them the most appropriate cover in time. The requirement for this system is to perform a more efficient up-selling than classic marketing campaigns.

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