Abstract
One of the most important decisions an individual can make involves investing in a mating relationship. For women, the process of mate selection can be time-intensive and fraught with costs and dangers. However, these risks can be minimised by attending to relevant social information and modelling the mate choices of others. The propensity of imitating another’s mate choices is referred to as mate copying. Most research has focused on this behaviour in non-humans, but evidence of its existence in humans is emerging. The current study sought to determine conditions that modify a man’s desirability. The present study examined 267 women’s evaluations of men depicted in silhouetted images who varied in terms of their intentions for fatherhood and relationship history. Results showed that a man’s desirability as a long term mate was enhanced if he wished to become a father, and/or if he had a previous relationship experience, indicating he had been formerly chosen or preferred. These findings add to the existing body of knowledge on mate copying and attention to social information by demonstrating how women incorporate social learning and innate evolutionary predispositions to facilitate decision-making and behaviour relating to mate selection.
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