BYD's Strategic Planning Study for the Future New Energy Vehicle Market

Abstract

With the rapid development of science and technology and the increasing awareness of global environmental protection, new energy vehicles have become an important direction for the transformation of the global automobile industry. As one of the leaders in the global new energy vehicle market, BYD is actively responding to the challenges and opportunities of this market transformation with its profound accumulation in battery technology, electric vehicles and hybrid vehicles. However, the new energy vehicle market still faces many uncertainties and challenges, such as technological innovation, market competition, policies and regulations, and infrastructure development. In order to meet these challenges, BYD must develop and implement an effective strategic plan to ensure that it maintains its leading position in the highly competitive market and to promote the sustainable development and progress of the new energy vehicle industry. Through an in-depth study of BYD's strategic planning, this paper expects to provide useful references and insights for BYD and other new energy vehicle companies. Next, this paper will comprehensively analyze BYD's strategic planning and implementation paths in terms of its technological innovation, key financial indicators and cooperation and competition. Through the in-depth analysis of this study, it can better understand how BYD has carved out a path of sustainable development in the new energy vehicle market.