Abstract

This study explores the liquidity insurance role of Buy Now, Pay Later (BNPL). As a complementary study to Bian et al. (2023), we provide institutional background and mechanism analysis of BNPL's consumption-boosting effects. Since a significant consumption boosting effect exists even for individuals who did not draw on the BNPL credit line, we argue that BNPL provides liquidity insurance by releasing preexisting precautionary liquidity reserves into consumption. We also explore several robustness checks and heterogeneity analyses.

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