Abstract

Objective: The following were the objectives of this study: 1. analysis and measurement of the business performance of small and medium enterprises in Hanoi, Vietnam; 2. comparison of assessments of the business performance of small and medium enterprises in Hanoi, Vietnam, between respondents. Method: The data used in this study are primary, including survey data obtained from the respondents. We designed a questionnaire related to the business performance of small and medium enterprises in Hanoi. We determined the observed variables (scales) of the business performance of small and medium enterprises based on previous studies and expert interview results. We use both qualitative and quantitative research methods, including descriptive statistics, reliability analysis through the Cronbach alpha coefficient, EFA analysis, the independent T test, and ANOVA analysis. Besides, the study analyzed performance data for small and medium enterprises during the period 2022–2023. Results: According to the findings of this study, five attributes of the business performance of small and medium enterprises in Hanoi were quite high. All the attributes of the variables are statistically significant. There is no statistically significant difference in the business performance of small and medium enterprises in Hanoi between these different marital statuses, work locations, and job positions. Conclusions: It was found that the business performance of small and medium enterprises in Hanoi has many positive points, despite just going through the COVID-19 pandemic and economic growth. This article is an academic contribution that enables understanding of the research developed and focuses on the business performance of small and medium enterprises in Hanoi, considering data from several reference research databases and survey results.

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