Business Models, Dynamic Capabilities and Industry 4.0: A Framework to Explore This Relationship

Abstract

This study explores the relationship between business models, dynamic capabilities, and industry 4.0. Based on the literature of these constructs, a framework was created and four organizations were analyzed. Three of them are classified as providers of industry 4.0, and one is classified as a user of industry 4.0. The results demonstrate that the organizations classified as providers managed to develop dynamic capabilities that assisted them to digitally transform themselves and innovate their business model. For these organizations, network contacts and the organizational ecosystem are considered two fundamental aspects to allow industry 4.0 development. At the same time, organizational culture was pointed out as one of its greatest barriers for innovations and digital transformation development, considered a barrier even greater than the technology itself.